The ultimate marketing goal is to acquire new customers. The objective of any marketing initiatives is to increase sales and attract new clients. As a result, the majority of companies devote a sizable amount of their marketing budgets to customer acquisition. Check out the top industries’ client acquisition expenses here: Source: Razorpay This picture makes […]
As your business or its verticals expand, it becomes imperative to assemble a team of dedicated telemarketers to manage your sales and solutions. The question is if you are going to employ telemarketing – should you do it in-house? Or simply outsource it? Making the right choice can be pretty daunting. We have curated a […]
Close-ended inquiries have a terrible rep in the sales business, and we’re here to dispel that myth. Close-ended inquiries, when utilized incorrectly (particularly at the improper sections of a sales interaction), can cripple your ability to close a prospect. Don’t get it misconstrued, though: “By asking closed-ended questions, you can unearth demands that the prospect may […]
Data is the backbone of every effective content strategy. There’s a reason why the concept “data-driven content marketing” has become so popular recently. You can’t count on speculations and intuitive feeling in today’s dynamic environment – that’s a certain way to burn up your money and eventually end up nowhere. Data should be the gasoline that powers […]
Over a long time, the sales and marketing operations in B2B organizations were thought to be discrete. However, this is rapidly adapting. Nevertheless, as companies throughout the world focus on stabilization following the Covid-19 pandemic interruption, harmonizing the two activities will become even more important. According to estimates, imbalance between these two roles costs organizations more […]
Businesses are constantly seeking methods to get a competitive advantage in sales and marketing. If there was data available that could provide you with not only qualified prospects, but also in-market account information that was continuously researching or in the purchasing process of your product, you could not only make your marketing efforts more efficient, […]
Have you ever seen an email without any content? Of course not! Content is the very first thing to any of your marketing strategies, may it be for your brand reputation or customer retention, attracting a new audience, or even for your Email Marketing Campaign. Hence it is rightly said, ‘ Content Is The King.’ So, before […]
Despite the plethora of marketing technologies and social media marketing, E-mail is still the best channel to uplift your business. Do you know around the globe 87% of the B2B marketers rely on email marketing to grow ROI. However, to experience the surge in revenues you must perform your email marketing with good practices and […]
“Email has an ability many channels don’t: creating valuable, personal touches—at scale.” – David Newman Isn’t it true? Email marketing is the most reliable and cost effective marketing channel for many businesses. For many years it has been acting as an ideal and most effective way to market your product and services. To all the […]
Are you seeking for valuable email marketing statistics to get ahead in 2023? You are at the right place! Businesses use sundry marketing techniques to reach a wider audience and make more sales. One of such techniques is email marketing. So, here we will be sharing the valuable Email Marketing stats for every business to […]
