Building email marketing lists is important because as per a survey conducted in various companies, attributed 23% of total sales […]
10 Lead Generation Best Practices and Examples
As a marketer, you should always focus on the lead generation best practices because the expectations of customers keep on […]
What Is BANT And How Can It Enable Your Sales Team?
Introduced by IBM in the 1960s, BANT is a popular sales acronym used to identify and pursue the most qualified […]
3 Ways to Maximize Event ROI with Account-Based Marketing
Think about the last event or party you hosted. Whether it was your toddler’s birthday party or a dinner party […]
Why Should You Be Outsourcing Your Telemarketing?
The telemarketing industry continues to flourish even today for it has a notable influence on lead generation. When done right, […]
Top 5 Highly Effective Content Distribution Strategies To Drive More Traffic
You’re convinced the content you’ve created is worthy, so why are you not seeing the traffic and conversions? Often, the […]
5 Ways to Implement MQL Marketing Tactics
Generating and acquiring leads can be really simple for most businesses. However, getting MQL marketing leads, the ones that are […]
5 ABM Mistakes You Cannot Afford to Commit
Account-Based Marketing is a popular strategy because it aims at high yielding and specific prospects. Whether you are a small/medium […]
The Do’s and Don’ts of Email Marketing
The first marketing email was sent in 1978, resulted in $13 million in sales, and kicked off what has become […]
California-Consumer-Privacy-Act 2020
In a world fueled by data, we’re witnessing copious breaches, now more than ever. For example, Facebook’s breach of 50 […]