Account Based Marketing Archives - Page 3 of 4

Boost ROI with Types of Account-Based Marketing: A Targeted Approach

In the current competitive business environment, businesses are constantly looking for strategies to improve their return on investment (ROI) and

Account-based marketing (ABM) has gained popularity as a marketing tactic among B2B businesses in recent years. Targeting certain accounts rather

The average click-through rate for emails is 2.6%. Direct mail has 1% return on investment. A successful social media campaign

Your sales team spends hours, weeks, and significant effort on leads for conversion, only to find they are cold or

Account Based Marketing – An Excellent Personalization Tool. It is always a wise thing to opt for Account centric approach

Account-based marketing (ABM) is transfiguring the B2B marketing and sales sphere because of its efficacy in outstretching high-value target accounts

The new trend for B2B marketing is all about Account Based Marketing. We can say, the contemporary name given to

Account based marketing has always been a darling to many businesses. This takes efforts and time but provides a greater

B2B industry very well know the account based marketing (ABM) concept and tactics. ABM is no longer an untouched notion for B2B

Account based marketing, traces its roots in 1990’s, when B2B and B2C companies started noticing the need for personalized marketing.