Maximize Your ROI with Paid Advertising Services

Written by

Vikas Bhatt

Maximize Your ROI with Paid Advertising Services

PPC visitors are 50% more likely to purchase something than organic visitors. (Unbounce) 65% of B2B companies have acquired a customer through LinkedIn marketing. (HubSpot) 64.6% of people click on Google ads when they are looking to buy an item online. Website visitors who are retargeted with display ads are 70% more likely to convert on retailers website. The statistics can go on and on to show the limitless benefits of paid advertising for businesses. But, paid advertising can quickly become an expense if not done properly. We at Only B2B provide you with paid advertising services that work because

  • Research and requirement gathering: We spend a lot of time in understanding the needs and budget of our clients. Do they want branding? Are they looking to increase visitors or focus on selling their product/services? Etc.
  • Crafting a proposal: Based on these inputs, our team works on an extensive proposal which contains details on what ads to use, how to use and how the budget should be allocated for different campaigns to ensure maximum returns
  • Keyword research: We do an extensive keyword research to create themed campaigns which target the specific audience and increase online visibility.
  • Have a structured campaign, not just ads: Our structures are scalable and at the same time, easy to understand.
  • Analytics: We measure, manage and analyze the performance of all the ad campaigns to maximize effectiveness and boost ROI
  • Updates: We read the trends and customer preferences from the analysis and modify strategy accordingly

Read More: 7 Steps to Developing a Content Marketing Strategy


Depending on your requirements, we include the perfect mix of these ads in your paid advertising strategy

  • Text Link Ad: It appears above the search engines organic result. We provide you with copy and a strong call to action that compels your target audience to visit or call you.
  • Ads on Social Media platform: This includes,
    • Facebook Ads
    • Instagram Ads
    • Twitter Ads
    • LinkedIn Ads
    • Reddit Ads
    • YouTube Ads

Facebook alone has 2.072 billion users! Yes, that is true and not made up. If you are not advertising on these social media channels already, you are missing out on quality leads and revenue. 

  • Google Ads: Every second there are 3 million searches performed on Google and most of these pages include Google Ads. They are the perfect way to drive relevant traffic and appear when your target audiences is finding businesses or products similar to yours.
  • Geographically targeted ads: What’s better than targeting your customers based on their location? Increase your revenue and brand awareness, locally!

Do you know that 63% of smartphone users are using apps that require them to share locations? Also, 90% of US marketing agencies have been asked to carry out a geographically targeted ad.

  • Shopping Ads: Again, if you are appearing on page 1 of any search engine in the related search, you can drive crazy amounts of conversions.
  • Retargeting: Follow your visitors and remind them of your existence. No, it’s not stalking, it is retargeting ads.

Website visitors who are retargeted with Ads are 70% more likely to convert! We also do text ads, image Ads, branded keyword campaigns and pay per clicks.

Still think, paid advertising is not for your business? Think again!

If you are looking to grow this year, double your sales target and revenue or gain a foothold in the market, a proper paid advertising campaign can help you! Make no mistake! A proper PPC campaign takes years of experience and understanding of your industry. This mean, our experts work with you to understand every minute detail before your paid advertising campaign goes live! 

Read More: 8 Super Effective Content Syndication Tools and Strategies For MarTech Experts

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Fast-track your revenue generation with Pay-for-Performance marketing campaigns.