For people working in sales, especially the ones who are new in the business dread to make cold calls but
Sales Qualified Leads: The Definitive Guide (2025)
We all need to understand 4 things right away: Each one of your lead is at a different stage of
From SQL to Loyal Customer: The Journey of Nurturing Leads
In today’s fiercely competitive business landscape, where customer acquisition costs are rising, nurturing SQLs has become the cornerstone of sustainable
Maximizing Revenue: The Significance of MQL to SQL Conversion Rate
In today’s digital era, businesses are constantly striving to enhance their marketing efforts to generate more leads and drive revenue
How to Generate Leads for B2B Sales: Unconventional Strategies
Generating leads in B2B sales is a challenge for businesses of all sizes. While there are many conventional ways to
California-Consumer-Privacy-Act 2020
In a world fueled by data, we’re witnessing copious breaches, now more than ever. For example, Facebook’s breach of 50
What is Sales Qualified Lead Definition?
You should be clear about sales qualified leads definition and the definition of marketing qualified leads. You shouldn’t confuse SQL
How to Know Whether Your Lead is Qualified Enough to be a Sales Ready Lead?
Lets begin by understanding a few basics. While Sales Qualified Lead (SQL) is vetted by both the marketing and the sales team; Marketing Qualified
