What’s the perpetual challenge in every sales funnel? You got it—Generating sales-qualified leads. According to a Gartner survey, a mere […]
Sales Qualified Lead vs Sales Accepted Lead: Distinguishing Sales-Ready Leads from Potential Sales Leads
Ah, the never-ending quest for qualified leads! B2B marketers spend countless hours crafting campaigns, social media posts, and targeted ads, […]
How To Generate Sales Leads Without Cold Calling? (2024)
For people working in sales, especially the ones who are new in the business dread to make cold calls but […]
Sales Qualified Leads: The Definitive Guide (2024)
We all need to understand 4 things right away: Each one of your lead is at a different stage of […]
Storytelling in Sales: The SQL Conversion Guide
In the fast-paced world of sales, where technology meets human connection, storytelling has emerged as a potent tool. Crafting compelling […]
From SQL to Loyal Customer: The Journey of Nurturing Leads
In today’s fiercely competitive business landscape, where customer acquisition costs are rising, nurturing SQLs has become the cornerstone of sustainable […]
Maximizing Revenue: The Significance of MQL to SQL Conversion Rate
In today’s digital era, businesses are constantly striving to enhance their marketing efforts to generate more leads and drive revenue […]
How to Generate Leads for B2B Sales: Unconventional Strategies
Generating leads in B2B sales is a challenge for businesses of all sizes. While there are many conventional ways to […]
Sales Cadence Best Practices: Why You Should Always Dial First
Individuals are linked to their phones 24/7, phone calls are now even more successful at catching a prospect’s attention than […]
MQL vs. SQL: Which Lead Matters More and When?
A marketing qualified lead (MQL) is one who has acquired a piece of content or connected with your marketing team but has not […]