7 Steps to Developing a Content Marketing Strategy

Revisiting and developing a content marketing strategy will not hurt anybody who is either just starting out with content marketing or have been using a similar approach for a while now. The objective should be to have an updated, innovative and strong content marketing strategy. What is Content Marketing Strategy? Content marketing strategy is in […]

Why Email Marketing Is Great For Inbound Strategy?

Many people think email is an outdated way to market, but the truth is more than 80% of businesses use email marketing and observed extraordinary results in their revenue. Email Marketing has the great potential to push your ROI exponentially. Email marketing is crucial for many marketing strategies like inbound, content, and account based marketing. […]

How to Leverage Intent Data for Personalized B2B Marketing to Achieve Sales Target in 2024?

Gone are the days of B2B marketing campaigns that land with a thud! Forget them! We’re entering a new era where personalization reigns supreme and the key to unlocking its potential lies in a powerful tool: intent data Think of B2B intent data as the secret sauce that unlocks a deeper understanding of your prospects. […]

10 Key Game-Changing Benefits of Intent Data for Effective Marketing Strategies in 2024!

“Imagine knowing exactly who is interested in your product before they even raise their hand. That’s the power of intent data.” – Mary Meeker, Partner at Kleiner Perkins With the ocean of customer data at your fingertips, identifying the right buying intent aligning your business offerings is critical to driving sales. Understanding the benefits of […]

5 Effective Ways To Generate Leads Via Telemarketing

Telemarketing must always be an indispensable part of your marketing strategy, especially for telemarketing lead generation. When it comes to generating B2B leads, there are numerous ways to guarantee efficient contact generation. However, if you are looking to exponentially increase your business sales, then telemarketing should be your foremost choice. Telemarketing is a time-tested marketing […]

The Ultimate Lead Generation Content Syndication Strategy

As a b2b marketer, relying on a marketing plan that incorporates a number of approaches can help you raise brand awareness, expand your reach, and genetrate more sales leads. Content syndication should be one of the most important of these strategies. It’s a marketing strategy that entails republishing material that you’ve created on your digital […]