What is Marketing Qualified Lead?
This is the face of your marketing team when your lead doesn’t respond or the face of your sales team if the lead provided to them doesn’t convert into a high value buyer.
The point is,
We all want quality leads for our businesses at minimum wasted efforts, whether it is us or you unless (of course!) you are from Mars.
That is why we all have the best marketing and sales team They put in their valuable time in finding suitable leads and appealing them with promotional offers or telemarketing calls.